Write for Us – Tech Marketing | The Marketing Icons

The Marketing Icons > Write for Us – Tech Marketing | The Marketing Icons

Write for Us – Tech | The Marketing Icons

Share Your Marketing & Tech Expertise with Industry Leaders

Are you a passionate marketer, tech innovator, industry expert, or writer with valuable insights on marketing, branding, digital strategies, and technology? The Marketing Icons invites thought leaders and professionals to contribute cutting-edge content that bridges marketing and tech innovation.

Why Write for The Marketing Icons?

  • Gain Exposure: Get your work featured on an established marketing platform reaching thousands of professionals
  • Build Authority: Showcase your expertise and establish yourself as a thought leader in marketing and tech
  • Expand Your Reach: Connect with marketers, business owners, decision-makers, and tech enthusiasts
  • SEO Benefits: Earn valuable backlinks to boost your website’s authority and search rankings
  • Professional Portfolio: Add published content to your credentials with a detailed author bio
  • Community Engagement: Join a network of like-minded professionals passionate about marketing innovation

Topics We’re Passionate About

We welcome guest posts focusing on tech-driven marketing and related topics:

Primary Topics:

  • Marketing Technology (MarTech): Marketing automation, CRM systems, analytics platforms
  • Digital Marketing Tech: SEO tools, social media management platforms, email marketing software
  • AI in Marketing: Chatbots, predictive analytics, personalization engines, AI content tools
  • Data Analytics & Tech: Marketing metrics, data visualization, attribution modeling, analytics tools
  • E-commerce Technology: Shopping cart platforms, payment systems, conversion optimization tools
  • Content Marketing Tech: CMS platforms, content planning tools, distribution technology
  • Social Media Technology: Social listening tools, scheduling platforms, influencer tech
  • Advertising Technology: Programmatic ads, PPC automation, ad tech platforms

Additional Marketing Topics We Cover:

  • Digital Marketing Strategy: SEO, SEM, content marketing, social media marketing
  • Brand Development: Brand positioning, identity design, brand storytelling
  • Marketing Analytics: KPIs, ROI measurement, campaign performance tracking
  • Consumer Behavior: Market research, customer psychology, buying patterns
  • Growth Hacking: Viral marketing, funnel optimization, retention strategies
  • Email Marketing: Campaign strategies, automation, segmentation techniques
  • Influencer Marketing: Partnerships, campaign management, influencer selection
  • Video Marketing: YouTube strategies, video SEO, video content creation

Content That Resonates with Our Audience

  • Tech Tool Reviews: In-depth analysis of marketing software and platforms
  • Case Studies: Real marketing campaigns with measurable tech-driven results
  • How-To Guides: Step-by-step tutorials for implementing marketing technology
  • Industry Trends: Latest developments in marketing tech and digital innovation
  • Strategy Deep-Dives: Comprehensive guides on tech-enabled marketing approaches (2000+ words)
  • Expert Interviews: Insights from marketing tech leaders and innovators
  • Comparison Articles: Tool vs. tool, platform evaluations, technology assessments
  • Best Practices: Proven strategies for leveraging technology in marketing campaigns

Content We Don’t Accept

  • Overly promotional or sales-focused content disguised as articles
  • Previously published articles (we require 100% original, unique content)
  • Pure AI-generated content without expert editing and human insights
  • Thin content lacking depth, examples, or actionable takeaways
  • Content with excessive affiliate links or product placements
  • Plagiarized or spun content (we verify with advanced detection tools)
  • Outdated marketing tactics or deprecated technology without context
  • Unverified claims or clickbait without supporting evidence

Guest Post Guidelines for The Marketing Icons

Content Requirements

Word Count: Minimum 1,000 words (comprehensive articles of 1,500-2,500 words preferred for tech topics)

Originality: Must be 100% unique and never published anywhere else. We check all submissions with plagiarism detection tools.

Quality: Well-researched, professionally written, and grammatically correct content.

Structure: Well-organized with clear introduction, body sections, and conclusion.

Expertise: Content should demonstrate real knowledge of marketing and/or technology topics.

Accuracy: All marketing statistics, tech specifications, and claims must be current and properly cited.

Value: Provide actionable insights that readers can implement in their marketing strategies.

Tone: Professional yet engaging, appropriate for marketing professionals and business owners.

Formatting Guidelines

  • Title: Create compelling, keyword-rich titles that promise value (e.g., “10 Marketing Tech Tools Every CMO Should Use in 2025”)
  • Headings: Use clear H2 and H3 subheadings to organize content logically
  • Paragraphs: Keep paragraphs short (3-5 sentences) for better online readability
  • Lists: Use bullet points and numbered lists for tips, tools, steps, and key takeaways
  • Visuals: Include relevant images, screenshots, infographics, or charts (royalty-free or properly credited)
  • Internal Links: We’ll add 2-3 links to relevant Marketing Icons articles
  • External Links: Include 3-5 links to authoritative sources, research, or tool documentation
  • Examples: Use real-world examples, case studies, or data to support your points
  • Call-to-Action: Include a compelling conclusion that encourages reader engagement

SEO Requirements for Tech Marketing Content

  • Title Tag: Include “tech” or related keywords naturally (55-60 characters total)
  • Meta Description: Write a compelling summary with target keywords (150-160 characters)
  • Keyword Integration: Use “tech,” “marketing technology,” “martech” naturally throughout content
  • Semantic Keywords: Include related terms like “digital tools,” “marketing software,” “automation”
  • Image Optimization: Add descriptive alt text for all images with relevant keywords
  • URL Structure: Suggest a clean, keyword-rich slug (e.g., /marketing-tech-tools-2025/)
  • Header Tags: Use proper H2/H3 hierarchy with relevant keywords
  • Readability: Write for a Flesch Reading Ease score of 60+ (clear, accessible language)

Links & Citations Policy

  • Outbound Links: Include 2-3 contextual links maximum (1-2 to your website, 2-3 to authoritative sources)
  • Link Relevance: All links must add genuine value and be contextually appropriate
  • Citations: Link to research studies, industry reports, official tool documentation, or news sources
  • Author Bio Link: One dofollow link to your website, blog, or professional profile
  • Affiliate Links: Not permitted without explicit prior approval
  • No-Follow Links: We reserve the right to no-follow links at editorial discretion
  • Internal Links: Our editorial team will strategically add 2-3 relevant internal links

Visual Content Guidelines

Images & Graphics:

  • Minimum 1200x628px for featured images
  • Royalty-free images from Unsplash, Pexels, Pixabay, or original graphics
  • Proper attribution required for all non-original images
  • Screenshots should be clear and annotated if necessary
  • Infographics should be original or properly licensed

File Requirements:

  • JPG or PNG format
  • File size under 1MB (optimized for web)
  • Descriptive file names (not “IMG_1234.jpg”)
  • Alt text provided for accessibility

Submission Process

Step 1: Pitch Your Tech Marketing Idea

Email: editor@themarketingicons.com
Subject Line: “Guest Post Pitch: Tech Marketing – [Your Specific Topic]”

Include in Your Pitch:

  • Proposed article title and brief outline (4-6 main points)
  • Explanation of why this topic matters to marketing professionals
  • Your relevant expertise, credentials, or experience
  • 1-2 writing samples or portfolio links (preferably marketing/tech content)
  • Brief author bio (50-75 words) with credentials
  • Any unique data, case studies, or insights you’ll include

Example Pitch Topics:

  • “How AI Marketing Tools Are Transforming Small Business Growth”
  • “The Complete Guide to Marketing Automation: Tools, Strategies & ROI”
  • “5 Emerging Marketing Technologies Every CMO Should Watch in 2025”
  • “Building a MarTech Stack: Essential Tools for Modern Marketing Teams”

Step 2: Await Editorial Review

Our team reviews pitches within 3-5 business days and responds with:

  • ✅ Approval with any specific guidelines or angle suggestions
  • 📝 Requested modifications to better align with our audience
  • 💡 Alternative topic suggestions if the original doesn’t fit
  • ❌ Polite rejection with feedback (you’re welcome to pitch again)

Step 3: Write & Submit Your Article

Once approved, prepare your complete article:

Submission Format:

  • Google Docs (preferred, with commenting enabled) or Microsoft Word
  • Email to: editor@themarketingicons.com
  • Subject: “Guest Post Submission: [Your Article Title]”

Include with Submission:

  • Complete article text with proper formatting
  • 2-4 high-quality images with source credits
  • Suggested meta title (55-60 characters)
  • Suggested meta description (150-160 characters)
  • List of sources and citations used
  • Author bio (100-150 words) with professional headshot
  • Author headshot (400x400px minimum, professional quality, JPG/PNG)
  • Website URL, LinkedIn profile, Twitter handle (optional)

Step 4: Editorial Review & Revision

  • Quality Check: Review for grammar, clarity, and flow (3-5 business days)
  • SEO Review: Optimize for keywords, readability, and search performance
  • Fact-Checking: Verify statistics, tool features, and marketing claims
  • Revision Requests: We may suggest edits for clarity, accuracy, or SEO
  • Final Approval: You’ll review the edited version before we publish

Step 5: Publication & Promotion

  • Publication Timeline: Approved articles published within 2-4 weeks
  • Live Link: You’ll receive email notification when your article goes live
  • Social Media: Promoted across Facebook, Twitter, LinkedIn, Instagram
  • Newsletter: Featured articles included in our marketing newsletter
  • Long-Term Value: Evergreen content continues driving traffic and building authority
  • Performance Tracking: Request analytics insights after 30 days (optional)

Author Bio Guidelines

Your author bio should include:

Format & Content:

  • Name & Title: Full name and professional title (e.g., “Digital Marketing Manager,” “MarTech Consultant”)
  • Expertise: 2-3 sentences highlighting your background in marketing and/or technology
  • Credentials: Relevant certifications, degrees, or notable achievements
  • Company: Current company or business (if appropriate, non-promotional)
  • Link: One website link (personal site, company page, or LinkedIn profile)
  • Social Media: Optional Twitter, LinkedIn handles (professional accounts only)

Example Bio: “Sarah Thompson is a Digital Marketing Strategist with 10+ years of experience helping B2B companies leverage marketing technology for growth. She’s a certified HubSpot partner and has worked with Fortune 500 brands to optimize their martech stacks. Sarah regularly speaks at marketing conferences and contributes to leading industry publications. Connect with her on LinkedIn [link] or visit her website at [URL].”

What Happens After Publication?

Immediate Benefits:

  • Published article with full author credit and professional bio
  • Do-follow backlink to your website or profile (SEO boost)
  • Professional content piece for your portfolio

Ongoing Promotion:

  • Social media sharing across our active channels
  • Featured in relevant newsletter segments
  • Included in topic-specific roundup posts
  • Continued traffic as evergreen content ranks in search

Community Engagement:

  • Monitor and respond to reader comments on your article
  • Share the published article with your network for maximum reach
  • Engage with The Marketing Icons community
  • Build relationships with fellow contributors

Future Opportunities:

  • Invitation to contribute additional articles
  • Potential collaboration on content series or special projects
  • Recognition as a regular contributor or expert columnist
  • Opportunities for podcast interviews or webinar participation

Tech Marketing Content Ideas

Need inspiration? Here are topics our audience loves:

Marketing Technology:

  • “The Ultimate MarTech Stack for Startups Under $10K/Year”
  • “How to Choose Marketing Automation Software: A Buyer’s Guide”
  • “10 AI Tools Transforming Content Marketing in 2025”
  • “Building a Data-Driven Marketing Strategy: Tools & Techniques”

Digital Marketing:

  • “SEO Tools Comparison: Ahrefs vs. SEMrush vs. Moz”
  • “Social Media Scheduling Tools: Which Platform Fits Your Needs?”
  • “Email Marketing Platforms: Features, Pricing & Best Use Cases”
  • “Analytics Beyond Google: Alternative Marketing Analytics Tools”

Strategy & Tactics:

  • “Integrating Marketing Technology: Avoiding the Frankenstein Stack”
  • “ROI of Marketing Automation: Real Case Studies & Metrics”
  • “Tech-Enabled Personalization: Beyond First Names in Emails”
  • “The Future of Marketing Tech: Trends to Watch in 2025-2026”

Emerging Technologies:

  • “Voice Search Optimization: Tools and Strategies for Marketers”
  • “AR/VR in Marketing: Practical Applications & Case Studies”
  • “Blockchain in Digital Advertising: What Marketers Need to Know”
  • “Conversational AI: Building Chatbots That Actually Convert”

Frequently Asked Questions

Q: Do you pay for guest posts? A: We currently offer valuable exposure, quality backlinks, and authority-building opportunities rather than monetary compensation. Your content reaches thousands of marketing professionals and business decision-makers.

Q: How long does the entire process take? A: From pitch approval to publication typically takes 3-5 weeks. The timeline includes pitch review (3-5 days), writing time (varies), editorial review (5-7 days), and publication scheduling (2-4 weeks).

Q: Can I include links to my company’s products or services? A: You can include one contextual link in your article if it genuinely adds value to readers. Your author bio can link to your company website. Overtly promotional content will not be accepted.

Q: What if I need help with SEO optimization? A: Our editorial team will help optimize your content for search engines, including keyword placement, meta descriptions, and internal linking. Focus on creating valuable content, and we’ll handle the technical SEO.

Q: Can I republish my article on Medium or LinkedIn? A: No. We require exclusive publishing rights to maintain SEO value for both of us. Your content must remain unique to The Marketing Icons. You can share excerpts or summaries on social media with a link back to the full article.

Q: How many backlinks can I include? A: You can include 1-2 contextual links to your website/blog within the article body and one link in your author bio. All links must be relevant and add value to readers.

Content Quality Checklist

Before submitting, ensure your article has:

  • ✅ 1,000+ words of original, valuable content (1,500-2,500 preferred)
  • ✅ Keyword optimization with “tech” or related terms used naturally
  • ✅ Clear structure with introduction, body sections with H2/H3 headings, and conclusion
  • ✅ Short paragraphs (3-5 sentences) for online readability
  • ✅ Visual elements including 2-4 relevant, high-quality images
  • ✅ Actionable takeaways that readers can implement
  • ✅ Credible sources with 3-5 external citations to authoritative sites
  • ✅ Examples & data supporting your main points
  • ✅ Compelling meta title (55-60 characters) and description (150-160 characters)
  • ✅ Professional tone appropriate for marketing professionals
  • ✅ Author bio with credentials and professional headshot
  • ✅ Proofread thoroughly for grammar, spelling, and clarity
  • ✅ Plagiarism-free and never published elsewhere

Ready to Share Your Marketing & Tech Expertise?

We’re excited to feature your insights and help you build authority in the marketing community!

Submit Your Pitch: editor@themarketingicons.com
Subject Line: “Guest Post Pitch: Tech Marketing – [Your Topic]”

For questions about contributing to The Marketing Icons, email us at editor@themarketingicons.com or visit themarketingicons@gmail.com

Connect with The Marketing Icons:

Join our thriving community of marketing professionals committed to innovation, excellence, and sharing knowledge that drives real business results.

Our Mission: The Marketing Icon embodies our mission to bring you appropriate and unique marketing strategies for your brand. It’s not just creating visuals but planning and executing strategies that reach the right users with the right message at the right time.

Last Updated: November 2025
The Marketing Icons reserves the right to update these guidelines at any time. We are committed to providing high-quality, informative content that helps marketing professionals succeed.